Is Content Still the King?

Posted by Arne Hurty on Feb 16, 2013 4:42:00 PM

We've all heard the phrase content is king and have an idea of what that means. In the context of the web it has specific meaning regarding the value of SEO. Search providers (Google, Bing, etc.) seem to be changing the game on us with sophisticated technology like Panda. The underlying goal is straightforward enough—delivering relevant results on searches. After all, that's how they stay in business. Keeping that in mind makes it easier to concentrate on what matters in SEO. However, with the way search engines are changing, is it possibly time to reconsider the statement 'content is king?' Could user experience become the main focus? 

experience is king
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Topics: strategic marketing, SEO, Content Development, creative marketing, inbound marketing

The Essential Pieces of Modern Marketing Strategies

Posted by Sven Hurty on Dec 4, 2012 12:22:00 PM

In today's increasingly modern and competitive business landscape, you need a modern marketing strategy to survive. But where do you start?

A modern marketing plan doesn't need to be this complex.
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Topics: marketing plan, strategic marketing, Online Marketing, Content Development, inbound marketing, full service marketing, marketing strategies

Creative Marketing: 7 Steps to creating a popular blog

Posted by Gabriella Sannino on Nov 29, 2012 2:25:00 PM

popular blogsAccording to the WordPress Blog there are currently 57,316,676 blogs (and counting) that have been created just on their platform and that number is continually growing. Add in more huge numbers of blogs built on other platforms, and you begin to understand the level of competition you're faced with. If you are a new business and are considering starting a new blog, one thing's for sure, you never want to be the only one visiting your own blog.

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Topics: strategic marketing, Content Development

Writing SEO Friendly Content - 6 Tips for Better Online Marketing

Posted by Gabriella Sannino on Nov 8, 2012 12:44:00 PM

Growth of Internet resized 600

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Topics: Branding, Social, SEO, Content Development, keywords

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